SMTP Error Encyclopedia · Entry 063

Gmail message blocked

Gmail · Reputation · 550 5.7.1

Exact response pattern550 5.7.1 Our system has detected that this message is likely unsolicited mail
PermanentGmailReputation

What it means

Gmail classified the message or sender as likely unsolicited.

Likely causes

  • Low reputation.
  • Complaint history.
  • Poor list consent.
  • Content and link reputation.

Recommended response

  1. Stop the affected campaign.
  2. Review consent and engagement.
  3. Inspect authentication and Postmaster data.
  4. Do not resend unchanged to the same recipients.
Operational rule: Preserve the complete SMTP response, remote hostname, sending IP, envelope sender and timestamp. Never diagnose from the three-digit code alone.

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